Williams launched their new FW45 for the 2023 Formula season. The new livery was nice against a new matte finish in blue and the car looked very good in that finish and with new sponsors.
It was a muted affair with no hype and pre-recorded with Will Buxton hosting. The launch featured some insight to new American driver, Logan Sargeant, and Alex Albon.
While it wasn’t live and was relatively short, I thought the driver interviews were good and even hearing from the Williams stable of drivers in their junior programs was a nice touch too.
If I’m honest, I think some comments from James Vowles would have been good as well as the owners and maybe even Gulf to discuss their sponsorship. Oh well, at least Stefano didn’t leave them hanging.
Williams Release:





I agree, a good launch.
Now, here’s a question I passed on to a friend designing aircraft at Lockheed… does matte paint help or interrupt airflow over the car?
The answer: At slow speeds (under 500mph), matte paint surfaces can be used to disrupt laminar airflow to cancel stall vortexes on training edges of wings.
Anyone out there understand why this helps Red Bull and Williams?
“This year’s design features a colour finish change to matte, providing a stronger on track visual.” that reminds me of Penski Indy car with Marlboro livery, was painted a kind of hot pink. Reason was so it would look red on TV